Taylor Swift can't seem to Shut Up about her Reputation in Endgame. It's really unhealthy!

Taylor Swift's evolution is getting weirder and weirder. Once upon a time, she only cared about making good music, she didn't seem to care about her reputation at all. I mean, this was the good old days of You Belong With Me. In those days, she actually had a reputation of being a good musician. Nowadays, I really don't know how I feel about Taylor's reputation. Not that I would naturally care, but apparently she really wants us to care! In her recent single Endgame, there really was a lot about her 'reputation'.

I get that her album and her tour are titled 'Reputation', and she probably thinks repeating the reputation theme over and over makes business sense. But I can't agree here. I mean, a good musician should care about their music, not their reputation. A focus on reputation cheapens the music. Moreover, confident, secure people don't tend to care about the judgement of others. Yet here is Taylor Swift, telling her millions of fans that she really, really cares about her reputation. What kind of message is that to send to our young people? I am really disappointed, Taylor. You really have gotten too involved in this game of celebrity.

Some may say that Taylor's reputation talk is just an ironic response to those who have been trying to damage her reputation over the years, citing her relationship history. But I can't agree here. If Taylor wanted to tell the world she couldn't care less, she could have done so more directly. Like this: